Zoho Corporation has introduced a new AI-enhanced version of its self-service business intelligence (BI) and analytics platform, Zoho Analytics. This latest iteration comes with advanced AI and machine learning (ML) capabilities, designed to offer businesses deeper diagnostic insights, predictive analysis, and automated report generation, among other innovative features.
Key Enhancements and Capabilities
The new release of Zoho Analytics brings over 100 new features and enhancements, significantly expanding the platform’s capacity to handle complex business data. Some of the most notable improvements include:
- AI and ML-Powered Insights: The platform now incorporates sophisticated AI and ML capabilities that allow users to extract diagnostic insights and perform predictive analysis. This helps organizations forecast trends and make data-driven decisions with greater accuracy.
- Automated Reporting and Dashboard Generation: One of the standout features is the automated generation of reports and dashboards, saving businesses time and providing instant access to actionable insights.
- Custom Machine Learning Model Studio: The new release includes a custom ML model-building studio, empowering users to create and deploy tailored machine learning models to meet their specific business needs.
- Integration with Open AI: Zoho Analytics now integrates seamlessly with OpenAI, expanding its data processing and analytical capabilities.
- New Data Connectors and Third-Party BI Extensions: With the addition of 25+ new data connectors and third-party BI platform extensions, Zoho Analytics enhances its ability to integrate with a variety of external platforms, making it more versatile for users who rely on diverse data sources.
Aligning with Industry Trends
The launch of the AI-powered Zoho Analytics aligns with current industry trends where data-driven decision-making is becoming essential for business success. According to Oracle, 97% of business leaders are prioritizing data as a key factor in driving their decisions. Gartner has also forecasted that by 2026, two-thirds of B2B sales organizations will transition from intuition-based decisions to data-driven strategies.
Zoho’s Decades-Long Vision for Business Intelligence
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Zoho Analytics was originally launched in 2009 under the name Zoho Reports. Since its inception, Zoho has consistently made significant investments in automation, no-code/low-code development, third-party integration, machine learning, and its in-house AI engine, Zia. These investments have culminated in the release of this new version of Zoho Analytics, which reflects Zoho’s forward-thinking vision of democratizing business intelligence.
Kehinde Ogundare, Country Head of Zoho Nigeria, highlighted this evolution, stating:
“Zoho Analytics, launched as Zoho Reports in 2009, entered the market long before technology had caught up with Zoho’s forward-thinking vision for business intelligence. Since then, Zoho has made considerable investments around automation, no-code/low-code development, third-party integration, machine learning, and Zia, Zoho’s in-house AI engine. The latest version of Zoho Analytics is one of the first solutions from the company to take advantage of every one of these decades-long investments. The result is a democratised platform that is powerful, intelligent, and flexible enough to benefit everyone and anyone.”
Enhanced User Experience and New Functionalities
In addition to its AI and ML advancements, Zoho Analytics has introduced several new features to improve user experience:
- Enhanced Visualizations and Dashboards: Users can now create more dynamic and visually appealing dashboards, making it easier to understand complex data at a glance.
- Audit and Admin Controls: Improved admin controls offer more robust management and security capabilities, ensuring that sensitive data is handled appropriately.
- Mobile App Improvements: The mobile experience has been revamped, giving users better access to analytics tools and insights on the go.
- Right-to-Left (RTL) Language Support: To accommodate a broader range of users, the platform now offers support for RTL languages.
Conclusion
With the launch of this AI-enhanced version of Zoho Analytics, Zoho Corporation continues to demonstrate its leadership in the business intelligence space. By integrating advanced AI and ML features, seamless third-party integrations, and extensive new functionalities, Zoho Analytics is positioned to empower businesses to make smarter, data-driven decisions. As the demand for real-time, actionable insights grows, this new release is likely to be a game-changer for businesses of all sizes.
