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Spotlight: How Jumoke Adekoya’s Artrubic is Revolutionizing Digital Marketing with Creativity and Purpose

Artrubic is redefining digital solutions through a blend of intelligent creativity, social consciousness, and technological innovation.

Artrubic, a division of Artrubica Ltd., is a digital marketing powerhouse led by its visionary founder, Jumoke Adekoya. Based in Lagos, Nigeria, Artrubic is redefining digital solutions through a blend of intelligent creativity, social consciousness, and technological innovation. Artrubic addresses key challenges that modern businesses face—such as content creation, audience targeting, and lead generation—by offering comprehensive services that streamline digital marketing for businesses of all sizes.

The Artrubic Difference: Digital Solutions on a Budget
Unlike many agencies, Artrubica positions itself as an affordable solution, making high-quality digital marketing accessible to startups and established brands alike. Through Artrubic’s streamlined approach, companies can refocus on core operations while delegating marketing complexities to experts.

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Jumoke Adekoya: The Visionary Behind Artrubic
With over a decade of experience in digital marketing, Jumoke Adekoya has transformed Artrubic into a leader in Nigeria’s digital marketing space. Her multifaceted expertise spans strategy development, platform-specific content creation, and data-driven decision-making across platforms like Facebook, Twitter, Instagram, YouTube, and LinkedIn. Leveraging a strong foundation from the Talent Alliance Career Cohort (TACC), Adekoya has harnessed her skills to amplify Artrubic’s reach, particularly for businesses seeking to drive growth, improve processes, and optimize customer engagement.

Her professional journey is marked by impactful projects, notably within TACC, where she undertook a Clicked project designed to streamline a client’s business efficiency. This involved an advanced application of Salesforce, where Adekoya’s administrative and analytical prowess made her invaluable. She configured user profiles, structured record types, and automated workflows, workflows that led to increased productivity and streamlined customer satisfaction. By using Salesforce dashboards, she produced data reports on critical metrics like lead status, service support, and opportunity pipeline, turning insights into strategic actions that elevated the client’s operations.

Jumoke’s unique approach to digital marketing integrates her background in financial sectors, where she fine-tuned her abilities in campaign development and analytics. This analytical mindset, combined with a creative edge, enables Artrubica to deliver results-driven campaigns that align with the latest digital trends and market demands. As Artrubic’s founder, her hands-on leadership ensures that each campaign or client interaction benefits from her industry insights, strategic foresight, and a commitment to client success.

Adekoya’s goal for Artrubic transcends traditional marketing metrics; she envisions a future where the company becomes a beacon of digital innovation for African entrepreneurs. Through her leadership, Artrubic is expanding its reach, cultivating long-term relationships, and positioning itself as a global standard for affordable, impactful digital marketing..

Service Offerings at Artrubic
Artrubic specializes in the following:

  • Content Creation and Management: Engaging visuals and narratives designed to captivate target audiences.
  • SEO and Analytics: Data-centric strategies to enhance visibility and optimize digital presence.
  • Training Programs: Hands-on guidance in digital marketing trends for companies looking to upskill their teams.

Future Prospects for Artrubic
With plans to expand into new markets, Artrubic is setting a precedent in the Nigerian digital marketing industry. Adekoya’s ambition is to turn Artrubic into a top-tier, globally recognized agency, bringing Nigerian ingenuity to the world stage.

Conclusion: Artrubic’s Role in Empowering African Entrepreneurs
Jumoke Adekoya’s leadership has made Artrubic a cornerstone for businesses seeking authentic, affordable digital marketing solutions. As Nigeria’s digital landscape grows, Artrubic is poised to be at the forefront, empowering brands and redefining success in the digital age..


This article was created in partnership with the ETF Community, a network of engineers, founders, and industry professionals dedicated to fostering innovation, collaboration, and entrepreneurship in the tech space. For more information, visit www.etf.community.

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