Meet Aunty Esther, a widely recognized figure on Nigerian social media platforms due to her fervent promotion of her unique business venture. Aunty Esther’s entrepreneurial journey revolves around providing a valuable service – she runs shopping errands for individuals who find themselves pressed for time and unable to navigate the bustling markets.
A constant presence on Twitter, Aunty Esther strategically showcases her hustle, often aligning her posts with trending topics and viral tweets. Her distinctive approach has garnered her significant attention, making her a familiar name within the vibrant Nigerian Twitter community.
Underneath popular and widely shared tweets, Aunty Esther consistently utilizes her Twitter handle to bring attention to her shopping services. It has become customary to encounter her messages, where she earnestly requests users to amplify her outreach by retweeting her pinned post. This strategic engagement serves her dual purpose of expanding her clientele while creating awareness about her business.
Venturing beyond the digital realm, StartupsVibes recently engaged Aunty Esther in a brief conversation, delving into the motivations and origins of her entrepreneurial journey. During the interaction, Aunty Esther conveyed a palpable sense of motivation and dedication. She revealed that her foray into running errands for others commenced around 2020, emphasizing that the driving force behind her efforts stems from the practical need to meet financial obligations.
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Aunty Esther’s story encapsulates the essence of perseverance and resourcefulness in navigating the dynamic landscape of entrepreneurship, showcasing how social media can be harnessed as a powerful tool for business promotion.
ABOUT AUNTY ESTHER
Esther Omolola Mensah is the face behind a thriving shopping venture in Lagos. Navigating the vast Mile 12 International Market, Africa’s largest perishable foodstuff market, Esther has been a reliable source for those seeking quality and convenience.
With a keen understanding of the diverse needs of her clientele, Esther goes the extra mile, ensuring timely deliveries to every corner of Lagos. For three years, she has honed her skills in the bustling world of perishable goods, providing a seamless shopping experience for her customers.
Esther’s commitment to excellence and her deep-rooted knowledge of the market make her a trusted name in the business, as she continues to bring freshness and satisfaction to households across the vibrant city of Lagos.
